Table of Contents
Beauty Brands
Sephora
Beauty Brands like Sephora is a very popular French multinational beauty and personal care retailer.
With nearly 3,000 brands and its private-label Sephora collection, Sephora offers beauty products such as cosmetics, skincare, body care, fragrances.
Also, nail polish, beauty tools, body lotions, and hair care products.
The company was founded in Limoges in 1990 and is in Paris. Sephora has belonged to the luxury conglomerate LVMH since 1997.
The name is from the Greek spelling of Sephora (Greek: Σεπφώρα, Sepphōra), the wife of Moses
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Trademarks
Sephora also offers a variety of beauty products from over 500 brands, including NARS Cosmetics, Make Up For Ever, Too Faced Cosmetics, One Size, Fenty, Milk, Bite Beauty.
Also, Anastasia Beverly Hills, Coto Beauty, Urban Decay, Benefit Cosmetics, Amazing Cosmetics, First Aid Beauty, Lancôme Cosmetics, Sunday Riley Skincare, Philosophy.
However, Jo Malone London, Atelier Cologne, YSL Beauty by Yves Saint Laurent, Tatcha, Huda Beauty makeup, Kat Von D, and Bobbi Brown Cosmetics.
Sephora also offers its makeup, skincare, beauty tools, and accessories under the Sephora Collection brand.
The new logo includes the updated Sephora Quality Great Price logos with the $ sign.
In 2010, the company debuted fragrance collections with Mary-Kate and Ashley Olsen, Elizabeth and James, and a makeup line with Marc Jacobs.
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Huda Beauty
Huda Beauty is a cosmetic line introduced in 2013 by the American businesswoman and makeup artist Huda Kattan.
Founder Kattan, one of the “25 Most Influential People on the Internet” by time in 2017, by Forbes as one of the rich women ever.
And one of the best three beauty influencers. In 5 years, the brand has built a positive reputation for some of its products, such as:
Products
Huda Beauty offers more than 150 products online or in-store.
The beauty brand has launched a wide range of products, including lipstick collections, facial palettes such as highlighters and contours, false eyelashes, and a collaboration product with Tweezerman.
Their Samantha Lashes # 7 has been rated one of the best-selling and highest-rated loss lash products since its inception.
In 2018, all products in the market combined an annual turnover of at least US $ 200 million.
Time described this as “an era of the Internet-based beauty brand,” as Internet beauty products to businesses have taken over a large part of the traditional beauty market.
They have a significantly growing share of the overall market.
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Beauty Brands Price
The price of Huda Beauty’s products was deemed reasonable compared to similar products that share identical markets.
However, among blog-to-brand beauty brands created by YouTubers or Instagram bloggers, the price of Huda Beauty products is relatively high.
Most bloggers bring beauty products to the market priced slightly lower than the average market price because their brands and quality have generally not over time.
Cosmetics benefit
Benefit Cosmetics LLC is a San Francisco, California-based cosmetics manufacturer with more than 2,000 retail locations in more than 30 countries. It is a subsidiary of LVMH.
Twin sisters and founders Jean and Jane Ford were born in Indiana.
After attending Indiana University, the two later appeared in commercials for Calgon bath products before moving to San Francisco.
Pigeon mark
Pigeon bars and skin cleansing
With the Face Test campaign, Dove allowed women to experience the “real” Dove difference.
Thousands of women across the country put on their soap and threw themselves to the test. They all had the same answer: Dove softened her skin.
Dove haircare range
Dove antiperspirant deodorants
Your delicate armpits need tender care. Try New Dove deodorants with ¼ moisturizer.
Choose from 3 variants: Original, Silk Dry, and Clear Touch, for visibly softer and smoother underarms, 24-hour protection against sweat and odor.
MAC Cosmetics is a Canadian cosmetics or makeup brand manufacturer founded by Frank Toskan and Frank Angelo in Toronto in 1984.
The company is in New York City after becoming a subsidiary of the Estée Lauder Companies in 1996. MAC is for makeup cosmetics best medical for skin.
The company’s products were initially intended for makeup professionals but are sold directly to consumers worldwide.
Frank Toskan stated that he “first did makeup for models, but then the models wanted this makeup for their sisters, friends”.
In the 1970s, the brand had more than 100 stores worldwide and made 200 million Swiss francs.
The international development of the brand, the opening of new sales points, and the adaptation of brands lines tailored to each continent left little time for the founders to develop new products.
In 1994, the Estée Lauder Companies took control of 51% of MAC Cosmetics shares and began running the company.
At the same time, the two founders retained creative control.
In 1997, co-founder Frank Angelo died of cardiac arrest during an operation at the age of 49.
Estée Lauder Inc. completed the acquisition in 1998, and Frank Toskan decided shortly after that to sell his remaining shares before leaving the company at the end of the same year.
Cooperation’s
MAC has worked with several celebrities over the years, including
RuPaul
Aaliyah
Selena
Nicki Minaj
Mariah Carey
Ellie Goulding
Sharon Osbourne and Kelly Osbourne
Patrick Starrr
Sia
Rihanna
Rebecca Moses
Lisa manoban
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